About Ferrum

We build branded coaching apps so coaches keep the relationship — and the upside.

Our mission

Most fitness coaches get one of two deals: an all-in-one platform that quietly owns their audience, or a five-figure agency build they can't maintain. Ferrum exists for a third option — an app that's genuinely theirs.

We turn a coach's programs, workouts and video library into a branded iOS and Android app, with subscriptions and payouts built in. Members download the coach's app, with the coach's name and colors on it. Ferrum stays in the background — handling the code, the payments and the App Store submissions.

We're a small team, and we're onboarding our founding cohort of coaches now — a first group who get our full attention and help shape what Ferrum becomes.

Our Values

01

Your brand, not ours

Members download your app, with your name, icon and colors on it. Ferrum stays invisible — your members build a relationship with you, not with a marketplace.

02

You own your business

Your programs, your members and their data belong to you — always. If you ever decide to leave, you can take everything with you.

03

Honest economics

One flat rate on member payments, disclosed up front. No hidden per-member fees, no surprise line items, and payouts that arrive weekly.

04

Built for the long run

We handle App Store and Play Store submissions, reviews and updates so your app keeps working while you focus on coaching.